Connect with us

Hi, what are you looking for?

World News

Third of UK businesses say quality of their product or service worsened during pandemic 

As organisations return to the workplace, many are looking to break bad habits that have been formed during the Covid-19 pandemic, new research from has revealed. 

The AI-powered corporate learning platform commissioned an independent survey among 4,000 UK adults, of which 666 are decision-makers within UK businesses. Over two fifths said their company became a less appealing place to work when in-person interactions stopped during the pandemic.  

Over a third of business leaders said their company has invested in digital communication tools to handle enquiries during the pandemic. However, 39% stated that this has resulted in poorer customer support.  

More generally, 35% said the quality of their product or service has worsened as a result of relying more heavily on technology during the pandemic.  

Soffos.ai’s research shows that the sudden shift to digital communication has hindered many businesses, with 38% of decision-makers believing that their organisation now utilises “too many” different channels for internal communications, which is interrupting productivity. The same number agree that a reliance on inadequate tech has hampered their ability to train staff. 

Almost half of business leaders stated that their employees have expressed a desire to return to in-person meetings or office working. That said, 43% believe the pandemic has permanently severed traditional forms of communication within their organisation, with digital-first communication now the default.  

In the hunt for better technology solutions, one in three businesses will invest in AI over the next 12 months to offer a more personalised experience to both employees and customers. 

Nikolas Kairinos, CEO and founder of Soffos.ai, said: “The pandemic has thrown many challenges at businesses, not least how to best engage with customers and employees in a new digital-first landscape. While some adjustments have been successful, clearly the quality of relationships and service has suffered in many businesses.  

“Technology itself is not the issue, but rather the adoption of poor or inappropriate tech, which likely occurred because businesses had little time to prepare for lockdowns, social distancing and remote working. With some business leaders feeling that too many technologies are in play, and employees missing out on vital collaboration, improvements have to be made.  

“Going forward, technologies like AI will be instrumental to breaking bad habits learned throughout the pandemic. As AI-powered platforms allow greater scope for targeted collaboration, more personalised support and customer interaction, businesses should be able to restore these broken bonds to re-imagine a better and more connected workplace.” 

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

You May Also Like

World News

Insomnia is the most common sleep disorder in the global population. Therefore, it is a problem that many people suffer or have suffered...

World News

George Soros and Bill Gates are part of a consortium acquiring a British developer of rapid-testing technology, including for Covid-19 and tropical diseases,...

Tech

If you parked your car in one of the thousands of parking spots across Calgary, there’s a good chance you paid the Calgary Parking...

Investing

ForexMay 27, 2021 02:04AM ET (C) Reuters. By Peter Nurse Investing.com — The dollar edged higher in early European trade Thursday, finding support from...

Disclaimer: Yourmorningvoice.com it's managers and its employees (collectively "The Company") do not make any guarantee or warranty about what is advertised or above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. Copyright © 2021 Your Morning Voice. All Rights Reserved